Monitoring your social media can be time consuming to do on your own. Many people have resorted to outside sources to do this for them. Here are some of the top places offering this service right now:
This website offers its services starting at $29 a month so you can monitor your online footprint and generate awareness for your brand. With this you get two alerts, up to 3000 mentions, and can login with one user. It draws content from many sources like social media, websites, and blogs. The downside of this option is that they don’t offer analytics or advanced search options with this plan. They also don’t allow you to export this data from their website, making reports more time consuming on your end.
For a premium account the prices start at only $10 a month, and with this you get up to 50 profiles. However even with that many profiles you only receive one analytics report. The upside to this service is that it also offers bulk message scheduling and allows for up to 10 users.
This service starts at a pricey $99 a month, and the return on it isn’t great honestly. You get up to five users, but only 10 alerts. These alerts can be for link (to your site or another), domain (when new content is published), or author (new content from a particular author) alerts. This service does not offer Facebook analysis or advanced filters. In terms of reporting this means that you will need to find another platform to do so.
4. A Digital Marketing Firm
A digital marketing firm is going to give you the most out of your experience. Not only do you have someone frequently monitoring all of your accounts, there is no limit on the number of alerts you can set. They also will do all of the analysis for you and export it in a neat monthly report. This way all you have to do is sit back and relax. Though this option may be a little pricier than using a website on your own, the cost is justified because of the expertise and analytics you receive. You don’t have to do a thing; you’re provided with a full analysis and a game plan for how to improve in the future. The website you use might tell you your stats but it won’t tell you what to do with them or what they even mean for your business.